Skip to content
Man standing amidst a lush forest, surrounded by tall trees and vibrant greenery.

Are Men the True Masters of Self-Care?



Traditionally, self-care has often been associated with women, who are perceived as more attuned to their physical and emotional needs. However, a growing body of research suggests that men might be quietly excelling in certain aspects of self-care. For instance, a report from Self Care Cabin indicated that around 49% of men consistently engage in "me time," which includes activities such as exercise, mindfulness, and other self-care routines ( Self Care Cabin ). So, are men the true masters of self-care? Let’s explore men's modern trends in well-being.


Physical Fitness: A Core Component

One area where men undeniably shine is physical fitness. From hitting the gym regularly to participating in sports, men have long embraced physical activity as a core component of their self-care routines. According to research, men are more likely to engage in vigorous physical activities than women, making exercise a cornerstone of their self-care regimen (MensLine Australia). This commitment to fitness not only boosts physical health but also enhances mental well-being, reducing stress and anxiety.

The benefits of physical fitness extend beyond the gym. Many men incorporate diverse forms of exercise into their routines, including running, cycling, and weightlifting. Additionally, group sports like football, rugby, and basketball offer social engagement, fostering camaraderie and teamwork while promoting physical fitness.


Evolving Grooming Habits

Men’s grooming habits have evolved significantly over the past decade. Regular haircuts, shaves, and beard trims have become integral parts of many men’s self-care routines. The perception of grooming has shifted from being a reactive measure to a proactive and integral part of daily self-care. Men are increasingly investing in professional grooming services to maintain a polished appearance consistently, with many scheduling appointments every 4-6 weeks rather than waiting until their hair reaches a "needs a cut" state. Similarly, professional shaves and beard trims have become popular, contributing to a well-maintained and refined look. This trend is not just about vanity but about feeling good and presenting oneself confidently in both personal and professional settings.


The market for men's grooming products has expanded, offering specialised shampoos, conditioners, beard oils, and skincare products tailored to male needs. This proliferation of products reflects a broader acceptance and normalisation of male grooming, challenging outdated notions of masculinity. Men are now more comfortable exploring and investing in products that enhance their appearance and boost their confidence.


Tech-Savvy Health Monitoring

In the digital age, technology has become a valuable ally in self-care. Men often leverage gadgets like fitness trackers, smartwatches, and health apps to monitor their well-being. These devices help track everything from heart rates and sleep patterns to workout routines, providing real-time feedback and motivation to stay on track (StraitsResearch). This data empowers men to make informed decisions about their fitness routines and lifestyle choices, leading to improved physical health and well-being.

Health apps have also revolutionised dietary habits, with many men using apps to monitor their calorie intake, track macronutrients, and maintain a balanced diet. These apps often provide personalised recommendations based on individual goals, whether it's weight loss, muscle gain, or maintaining overall health. The integration of technology into self-care routines underscores a modern, data-driven approach to well-being, making it easier for men to achieve their health goals.


Outdoor Activities: Nature as a Healer

Many men find solace in outdoor activities such as fishing, camping, and hiking. These activities offer a dual benefit: they provide physical exercise while also promoting mental relaxation. Studies have shown that spending time in nature can significantly reduce stress levels and improve mood (Grand View Research). By incorporating outdoor activities into their self-care routines, men are tapping into the therapeutic benefits of nature.


Simple and Efficient Skincare Routines

When it comes to skincare, men often prefer straightforward and uncomplicated routines. Multi-purpose products that combine cleansing, exfoliating, and moisturising are particularly popular among men (Beauty Directory). This preference for simplicity not only makes self-care more manageable but also ensures consistency, a key factor in effective self-care.

The rise of minimalist skincare routines reflects a practical approach to self-care, where efficiency and effectiveness are paramount. Men are increasingly educated about the importance of skincare, recognising that a healthy complexion contributes to overall well-being. As a result, skincare brands have developed products that cater to male preferences, offering solutions that are both simple to use and highly effective.


Social Engagement

Men prioritise social catch-ups with friends as a key component of their self-care routine. Engaging in social activities, whether it's a game of golf, a fishing trip, or simply a night out, helps men unwind and maintain strong social connections, which are essential for mental health and well-being (Grand View Research).

Social interactions provide emotional support, reduce feelings of isolation, and enhance a sense of belonging. Regular catch-ups with friends create opportunities for open conversations, where men can share experiences, discuss challenges, and seek advice. This emotional outlet is crucial for mental health, fostering resilience and a positive outlook on life.


Embracing Cold Exposure

Inspired by figures like Wim Hof, more men have begun engaging in practices such as ice baths and cold exposure. Known for his method that combines breathing exercises with cold exposure, Hof has influenced many to explore the benefits of these intense practices. Men are increasingly taking up ice baths, which are shown to reduce inflammation, boost mood, and enhance recovery from physical exercise. This addition to their self-care routine demonstrates a willingness to push boundaries and explore new methods for maintaining well-being.

Cold exposure practices are often complemented by mindfulness techniques, such as meditation and controlled breathing. These practices enhance mental clarity, improve focus, and promote a sense of calm. The combination of physical and mental exercises creates a holistic approach to self-care, where both body and mind are nurtured.


Diet and Nutrition: Fueling the Body

Men's approach to self-care extends to their dietary habits. Recognising the importance of nutrition, many men are adopting healthier eating patterns, focusing on balanced diets rich in fruits, vegetables, lean proteins, and whole grains. This shift towards nutritious foods supports overall health, boosts energy levels, and aids in muscle recovery and growth.

Meal prepping has become a popular trend, allowing men to plan and prepare their meals in advance. By taking control of their diets, men are making informed choices that align with their fitness goals. ( Fit Men Cook ).


Mental Health Awareness

The conversation around mental health has evolved, with men increasingly acknowledging the importance of psychological well-being. Traditionally, men have been less likely to seek help for mental health issues due to societal stigmas. However, data from the Australian Bureau of Statistics indicates that mental health awareness and consultations have increased, with a significant number of men seeking professional help to manage their mental well-being.

While the notion of self-care might traditionally evoke images of spa days and meditation, men have carved out their own unique path to well-being.


Men are proving that self-care can be both practical and efficient, embracing a holistic approach that integrates physical, mental, and emotional well-being. Let’s continue to support men in their own self-care practices, fostering an environment where they feel encouraged to explore and prioritise their health and happiness. By doing so, we contribute to a more inclusive understanding of self-care that benefits everyone.


Quick View
Location: